Lead UI Designer / SaaS Applications / Scotland
Enhancing revenue through user experience
I design and build product interfaces for start-ups and software firms — from dashboards and CRMs through to the front-end code that ships them.
01 — Product
WAGAS Group
Product development for a start-up that delivers measurable business value.
WAGAS builds growth programmes that pair corporates with start-ups, using globalisation to boost international innovation.
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02 — Education
HelloUni
Helping international students transition to the UK safely.
An onboarding app for students arriving at Glasgow and Edinburgh universities — research the course and build connections before you fly.
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03 — Travel
Travelwise
Helping tourists discover the Highlands and Islands of Scotland.
Designed and prototyped a new application with Road to the Isles Marketing to increase tourism in the western Highlands.
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04 — Security
DBM Partners
Website development for a cyber security firm breaking barriers globally.
A corporate culture focused entirely on people — employees, partners and customers — expressed through a site that had to feel transgressive rather than corporate.
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05 — Hospitality
Bookster
Property management software built only for holiday rental owners.
Brought in as a UX/UI consultant to design and build across the product.
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06 — Commerce
MEF
Ecommerce for Scotland's largest supplier of mechanical and electrical fixings.
Shopify design and development for a catalogue with thousands of SKUs and trade-account pricing.
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07 — Enterprise
Optimise Solutions
CRM and website redesign for a business management software provider.
Owned the website build end to end, and worked through the CRM with the lead developer to lift its usability section by section.
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08 — Care
Safeashouses
Helping the care home sector build a better future.
Design content built to convert high-end clients, across a website brochure and a printed welcome pack.
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How I work
Research, design, then the code that ships it.
Research
Understanding users comes first. My methods are built to run early in the product cycle, using quantitative and qualitative analysis together.
Design
I create solutions to the problems research uncovers — wireframes, prototypes and pixel-perfect UI that survives handover.
Develop
I test how effective the designs are, then apply front-end development to turn them into working product rather than a file.